Our goal was to create a social media focused campaign that shows 10 Home Essentials products in an aesthetic and stylish way. One of the most important assumptions we took into account was showing the products and food/drinks it produces in the most appealing way in the foreground of the visualization.
Another core element of the campaign was making sure that the consumer can easily see that the campaign is custom designed for Easter. Keeping the final content minimalistic and elegant while incorporating Easter elements and keeping the scenes sunny and warm turned out to be one of the main challenges in creating this campaign.
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