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Lipton

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Animation For Commercial

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Animation For Commercial

Client

Lipton
Landia

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Direction, Design & Animation

Tektura.Studio

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Collaboration

Juice

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audio

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Description

Lipton – Good shines in. Good shines out.

It was a real pleasure to create the opening animation for the Lipton commercial Good shines in. Good shines out.
A raindrop falling on a field of growing tea leaves emphasises Lipton's strong connection with nature.

The close and dynamic framing allows us to highlight the natural conditions in which the tea grows and brings an element of authenticity to the brand.

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